"On mobile, where the majority of the world's content is now consumed, Google and Facebook own eight of the top 10 apps, with apps devouring 87% of our time spent on smartphones and tablets, according to new comScore data (Figure A).
"In sum, the majority of our time online is now mediated by just a few megacorporations, and for the most part their top incentive is to borrow our privacy just long enough to target an ad at us.
Then there's Mozilla, an organization whose mantra is "Internet for people, not profit." That feels like a necessary voice to add to today's internet oligopoly, but it's not one we're hearing. Mozilla once had a commanding share of the desktop web browser market; today that share has dwindled, and on mobile devices it's virtually non-existent.
This isn't good, but I'm not sure what to do about it. We clearly need an organization standing up for web freedom, as expecting Google to do that is like asking the fox to guard the henhouse."